Founders
Eric Hoffman, Ph.D.
Professor of Radiology, Medicine and Biomedical Engineering at the University of Iowa, Dr. Hoffman has been at the forefront of quantitative volumetric imaging of the lung over the past 30 years. He has authored over 200 journal papers in the area of lung imaging and his laboratory has, in addition to its basic research into lung function via imaging, served as the image archive and analysis center of numerous multicenter studies centered on the analysis of lung disease.
Dr. Hoffman founded the SPIE Medical Imaging’s Physiology and Function Conference, is a fellow of AIMBE, a member of the Fleischner Society and is currently the director of the Iowa Comprehensive Lung Imaging Center at the University of Iowa.
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Geoffrey McLennan, M.B.,B.S., F.R.A.C.P., Ph.D.
Geoffrey McLennan received his medical degree from the University of Adelaide, Australia and subsequently his PhD from the same institution. Dr. McLennan was Professor of Internal Medicine, Radiology, and Biomedical Engineering at the University of Iowa, and served as Director of the Iowa Institute for Biomedical Imaging, the Director of the Translational Lung Imaging Research Program, and the Director of Interventional Pulmonology. He was Co-Director of the Iowa Lung Imaging Center. He was one of four co-founders of VIDA Diagnostics.
Dr. McLennan’s clinical interests were in general pulmonology and lung cancer, with a particular focus on diagnostic and therapeutic uses of bronchoscopy; and was actively involved in translational research in newer bronchoscopic techniques, especially virtual bronchoscopy, bronchoscopic fluorescence detection, bronchoscopic confocal microscopy, balloon bronchoplasty, bronchial stent placement, and endobronchial therapy of emphysema and asthma. Most recently, his research was in the development and utility of advanced image acquisition and analysis techniques in the lung. He undertook clinical research in asthma, lung cancer, and COPD, and examined multimodality imaging aspects of lung cancer and COPD in NIH funded studies.
Dr. McLennan was National Academic Chair of the LIDC, the IDRI, and the RIDER projects at the NCI. He was exploring managing health care complexity through the new science of eidomics.
Joseph M. Reinhardt, Ph.D.
Dr. Reinhardt is Professor and Chair of the Department of Biomedical Engineering at The University of Iowa. Dr. Reinhardt has over twenty years of experience in biomedical signal and image processing. His teaching and research interests are in the areas of medical image processing, image segmentation, and image registration.
Dr. Reinhardt was co-chair of the SPIE Medical Imaging Image Processing Conference from 2004 to 2008, is co-chair of SPIE Medical Imaging Symposium in 2011, is a senior member of the Institute of Electrical and Electronics Engineers (IEEE), and is a fellow of the American Institute of Medical and Biological Engineering (AIMBE).
He has published over 50 journal papers and 80 conference papers covering methods and applications of pulmonary, ophthalmological, cardiac, and neurosurgical medical image processing. He is an editor of the new book "Image-Based Computational Modeling of the Human Circulatory and Pulmonary Systems" published by Springer in fall 2010. Dr. Reinhardt's work on lung, airway, and lobe segmentation form a key part of the VIDA PW software.
Milan Sonka, Ph.D.
Dr. Sonka is Professor and Chair of the Dept. of Electrical & Computer Engineering, Professor of Ophthalmology & Visual Sciences, and Professor of Radiation Oncology at the University of Iowa. He is Fellow of the Institute of Electrical and Electronics Engineers (IEEE) and Fellow of the American Institute of Medical and Biological Engineers (AIMBE). He serves as Co-director of an interdisciplinary Iowa Institute for Biomedical Imaging.
Dr. Sonka has authored three editions of an image processing textbook Image Processing, Analysis, and Machine Vision (1993, 1998, 2008), is an editor of one of three volumes of an SPIE Handbook of Medical Imaging (2000), an Editor-in-Chief of IEEE Transactions on Medical Imaging, and editorial board member of `Medical Image Analysis' journal.
He has published 19 books, 12 book chapters, more than 90 journal papers, 220 conference papers, and 90 abstracts in the medical image analysis research field. His three decades of experience in medical image analysis and knowledge-based image segmentation in general, and his pulmonary image analysis expertise in particular contributed to developing and maintaining the pulmonary image analysis superiority of VIDA Diagnostics’ software packages.
John Garber
John Garber was the founding investor and CEO of VIDA and served for six years, growing the demand for pulmonary CT analysis. Prior to joining VIDA, John served as a Chief Operating Officer of Click Commerce where he built the sales, consulting and product operations to serve many of the world's largest manufacturing organizations. He also served as VP of e-Commerce for PepsiCo. John has an MBA from the University of Chicago and an undergraduate computer science degree from Yale University.